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Practical insights into the executive learning experience offer an invaluable resource for organizations that are serious about creating the potential for real impact and integration of learning into the workplace.

IMD's purpose-built campus in the heart of Europe: find out more
Matti Alahuhta, President,
KONE Corporation and Chairman, IMD
"A great contribution. Illustrates how to deliver executive education that creates value. Pragmatic, with interesting new insights from all of the relevant dimensions. If you're in executive and leadership development, this book is required reading."
Peter F. Weibel, Member of the Board of Directors,
Credit Suisse Group
"Integrating intellectual and emotional awareness with action-based application is state-of-the-art in executive education - convincingly presented by this IMD Guide."
   driving high-impact learning
You pay for executive education. But does it stick? Does it produce results? How do you identify executive education that really can deliver high impact?
Mastering Executive Education offers a new way to design and deliver executive learning. Based on the practical challenges executives face, not around academic theory. Learning from the thousands of executives who attend its programs every year, and recent research into how our brains learn, IMD has identified what drives great learning experiences. These take a holistic view of the individual's development needs: extending beyond the purely rational and intellectual to include the emotional dimension and opportunities for application
High-impact learning is underpinned by four key drivers: emotional highs, energizing roles, real-world context and 3-dimensional learning. The learning script, a roadmap for combining these drivers and the key phases of learning, generates the potential for sustainable changes in workplace attitudes, beliefs and behaviors. A host of practical examples offer insights into how to go about implementing these findings effectively.
Mastering Executive Education helps executives tackle their real world challenges and build corporate value by mastering both the emotional and rational dimensions of management.
For the first time, executives can clearly identify the characteristics of executive education experiences that generate impact in the workplace - and target their time (and spend) most effectively.
IMD. Copyright 2005, the Authors, all rights reserved